Google AdWords software tools for easier, quicker, cheaper advertising
The Google AdWords Tool Review Site
Jane Harvey’s
My advertising career led me inevitably to online advertising and thence to Google AdWords as the most efficient means of promoting a business. Those early days of creating Google AdWords campaigns by hand and guesswork are gone. Today’s software tools, from Google and others, relieve us of the strain and those long hours of dull, boring, repetitive work.
On this site I’ve gathered together tools that I’ve bought for my AdWords campaigns after thorough investigation of what’s available. Some turned out to be brilliant; others not so brilliant, but I do use every tool at some time.
I hope you can benefit from the money and time they save, with greater profits and more leisure time. Good luck with your Google AdWords!
Jane Harvey, Google AdWords Tool Disciple
If you’ve created a Google AdWords tool, and want me to review it here, send me a trial version or a money-back guarantee. If it saves me time or money, I’ll keep it; if it doesn’t, I won’t. Your risk is that I’ll always “tell it like it is”, be it good or bad.
Jane
> Specialist Google AdWords tools
Keyword formatting tools
Keyword generator tools
Keyword search tools
> Google AdWords tracking tools
- Free tools provided by Google.
- Usable only for Google AdWords
campaign creation & management.
- Useful for many purposes.
- Create keywords automatically.
- Keyword research suggestions.
- Campaign analysis & tracking.
> Reviews
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adwords - Google News
Google News
Google AdWords finally clicks for one computer repair firm - Crain's Chicago ...
26 Jan 2012 at 4:31pm
Google AdWords finally clicks for one computer repair firm
Crain's Chicago Business (blog)
Google introduced AdWords in October 2000 with this announcement on its main page: ?Have a credit card and 5 minutes? Get your ad on Google today.? Since that debut, the model for AdWords has changed many times. The gist now is that companies?from ...
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Quinn's Goldsmith, Local Woodbridge Jewelry Store, Renews Advertising Contrac...
27 Jan 2012 at 2:12am
Quinn's Goldsmith, Local Woodbridge Jewelry Store, Renews Advertising Contract ...
PR.com (press release)
SmartWeb Marketing, www.getsmartwebmarketing.com, a Google AdWords consulting services firm, announced the contract renewal of Quinn's Goldsmith www.quinnsgoldsmith.com , for 2012. This marks the third year the local jeweler has been using the highly ...
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Google's biggest AdWords customers might surprise you - CNET
24 Jan 2012 at 5:37pm
Google's biggest AdWords customers might surprise you
CNET
But would you guess that one of the company's single biggest sources of AdWords revenue last year appears to be Lowe's? The home improvement chain and its competitor, Home Depot, are estimated to have spent more than $100 million combined on Google ad ...
Finally A Victory For PCs: HP, Dell Spend Millions More Than Apple On Google ...Cult of Mac
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all 2 news articles »
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Google AdWords Rep Too Honest In Forums? - Search Engine Roundtable
25 Jan 2012 at 7:44am
Search Engine Roundtable
Google AdWords Rep Too Honest In Forums?
Search Engine Roundtable
A Google AdWords Help thread has one AdWords representative giving a bit too much honest feedback to an advertiser. The issue here is that the advertiser is already upset he was banned from using AdWords due to a violation. So keeping that in mind, ...
Google Rep Gets MouthyWebProNews
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all 2 news articles »
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Retailers & General Merchandise Industry Spend Big on Google AdWords - TopTen...
26 Jan 2012 at 8:06pm
TopTenWholesale News
Retailers & General Merchandise Industry Spend Big on Google AdWords
TopTenWholesale News
by Claudia Bruemmer | January 26, 2012 6:53 PM PST The Retailers & General Merchandise industry was #2 among the industries that spent the most on Google AdWords in 2011, according to research by SEM software and PPC service firm Wordstream.
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AdEase Achieves Google Certified Partner Status - San Francisco Chronicle (pr...
27 Jan 2012 at 7:58pm
AdEase Achieves Google Certified Partner Status
San Francisco Chronicle (press release)
To become a certified partner, advertising agencies and online marketing companies must pass Google's rigorous exams, which establish the test taker's in-depth knowledge of Google AdWords. With the GACP designation, AdEase is confirmed as a full ...
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AdWords for local businesses ? another way it can benefit - Internet Marketin...
26 Jan 2012 at 7:03am
StandardNet
AdWords for local businesses ? another way it can benefit
Internet Marketing News
By ClickThrough Marketing | Yesterday In their PPC marketing efforts, small, local businesses hardly ever use Google AdWords to its maximum potential. Writing for Search Engine Watch, Howie Jacobson has highlighted three ways in which local businesses ...
Marketing buyers beware: Tread lightly in considering SEOStandardNet
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Google AdWords Features From 2011 You Should Be Using In 2012State of Search
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Brooklyn-Based SEO Company Ajax Union Highlights Enhanced Local Internet ...PR.com (press release)
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all 20 news articles »
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Con Artist Shares Inside Story of Google Pharmacy Ad Sting - Search Engine Watch
27 Jan 2012 at 10:15am
Search Engine Watch
Con Artist Shares Inside Story of Google Pharmacy Ad Sting
Search Engine Watch
Upon his extradition, he told authorities how complicit Google Adwords had been in helping him advertise his illegal business to US consumers. "It was very obvious to Google that my website was not a licensed pharmacy," Whitaker wrote to the Journal.
Con man helped in Google pharma bustVatorNews
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Google Exposed: Federal Government Used Con Man in Google Sting OperationSearch Engine Journal
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Report: Top Google Execs Approved Illegal Drug AdsPC Magazine
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iHealthBeat -Search Engine Land
all 21 news articles »
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AdWords, Declining Click Prices (CPC's), and Interface Optics: Two Theories -...
24 Jan 2012 at 1:32pm
Kapitall Blog
AdWords, Declining Click Prices (CPC's), and Interface Optics: Two Theories
Traffick (blog)
Google's recent financial results weren't nearly as bad as the markets seemed to think. By any rational standard, once again they turned in a strong Q4 and strong YOY growth. Earnings were very solid. All they did was miss Wall Street expectations ...
Google (GOOG) - Research Analysts' Weekly Ratings ChangesLocalizedUSA
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all 17 news articles »
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Revealed: the 10 industries that spent the most on AdWords in 2011 - SmartCom...
24 Jan 2012 at 6:24pm
Macgasm
Revealed: the 10 industries that spent the most on AdWords in 2011
SmartCompany.com.au
The finance, insurance, retail and travel industries spent the most on AdWords during 2011, according to research into Google's finances, although search engine optimisation experts say small- and medium-sized enterprises should think more about how ...
Google AdWord's Automated Rulesbrowser media
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New Research From WordStream Reveals Top 10 Industries Contributing to ...MarketWatch (press release)
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Parsing The Advertising Buyers On GooglePortfolio.com (blog)
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Business 2 Community -ADOTAS
all 25 news articles »
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@Website Publicity Creates Google AdWords App for HubSpot - San Francisco Chr...
23 Jan 2012 at 3:22pm
@Website Publicity Creates Google AdWords App for HubSpot
San Francisco Chronicle (press release)
@Website Publicity, the digital agency for Search, Social and Mobile, announced today the launch of a Google AdWords campaign management application it built for HubSpot, the inbound marketing solution for businesses. @Website Publicity, the digital ...
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Apple spends big on Google Adwords in 2011 - Macgasm
24 Jan 2012 at 8:36am
Macgasm
Apple spends big on Google Adwords in 2011
Macgasm
By Joshua Schnell Tue, Jan 24, 2012 @ 6:29 AM Google's 2011 revenues not only reveals that Google made 96 percent of all of its money from Google Adwords (the total is $37.9 billion, of which $36.38 billon came from advertising), but it also sheds some ...
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Running the Numbers: Why Our Sales Increased - New York Times (blog)
25 Jan 2012 at 6:01am
New York Times (blog)
Running the Numbers: Why Our Sales Increased
New York Times (blog)
I think it was an effective AdWords campaign, which feeds an expanded sales operation, which supplies an efficient shop floor. Today I'd like to talk about AdWords and how we process the inquiries it generates. Tomorrow, I'll talk about what happens on ...
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3 Ways Local Small Businesses Can Use PPC - Search Engine Watch
25 Jan 2012 at 7:05am
3 Ways Local Small Businesses Can Use PPC
Search Engine Watch
by Howie Jacobson, January 25, 2012 Comments Local small businesses rarely use Google's AdWords program to its full potential. Want to learn three cool ways to use AdWords, even if the local business doesn't have the world's most robust online presence ...
Analyzing Your Google AdWords AdsBusiness 2 Community
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all 4 news articles »
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AdWords Search and Display Networks Will Soon Get Impression Share Metrics - ...
19 Jan 2012 at 12:09pm
Search Engine Roundtable
AdWords Search and Display Networks Will Soon Get Impression Share Metrics
Search Engine Watch
by John Rampton, January 19, 2012 Comments Google will soon offer impressions share metrics for its search and display networks ? a long awaited addition. Impression share is the percentage of impressions you received divided by the estimated number of ...
AdWords Impression Share Metrics Algorithm Update & Ad Group LevelSearch Engine Roundtable
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all 2 news articles »
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